Thursday, September 3, 2020

Barefoot Running Essay Example For Students

Shoeless Running Essay Footwear, acknowledged and denied Running for game and diversion are maybe as extraordinary as the aficionados who initially energized the market. Today, that advertise (running shoes) is evolving. While the 21st century has pushed us into a â€Å"age of hyper-built execution apparatus and space-age wicking fabrics;† shoeless running has reevaluated the commercial center, while at the same time motivating the new age (Sprinkle 2004). The possibility that running shoeless can be valuable is a generally liberal thought in a relatively preservationist culture (today’s running network, especially as for shoes). Furthermore, while most of exploration on the advancement of human motion has concentrated fundamentally on strolling, the interest for another point of view on running has grabbed hold (Bramble Liebermann 2004). At the point when Ken Bob Saxton first spearheaded the â€Å"barefoot running movement† around 1998, the year he began monitoring races he had finished without shoes; the U. S. scene for separation running was encountering a decrease in execution steady at the Olympic level (Kenyans, Ethiopians, and littler East African countries were standing out). Also, America’s love of running had declined enormously since the 1960’s and 70’s running blast when Steve Prefontaine was breaking records and testing sprinters globally. Viably, the 21st century required a flood of new pioneers to resuscitate separation running in the U. S. Saxton, yet not without any help (the way of thinking has existed however has as of late become standard and attractive), has attempted to create mindfulness for the new development through his site: â€Å"therunningbarefoot. om†. â€Å"The Running Barefoot,† self-declared â€Å"the unique Running Barefoot site on-line since 1997,† has separate itself from different maybe less-instructive rivalry sites†destinations that to a great extent give documents of race results and news for experts (I. e. â€Å"Letsrun†)â€as the â€Å"how-to† of shoeless running. Ken composes, â€Å"Running Barefoot is tied in with LEARNING how to run, not all that we can su ffer torment, however so we can run, delicately, productively, normally, and serenely over most any landscape. Our exposed soles, with a large number of nerve endings, give the tangible input important to run sensibly† (Domain, â€Å"Who is this for? †). While there is minimal logical exploration to help a considerable lot of Saxton’s claims; his rationale and involvement in the â€Å"subculture† that is shoeless runningâ€has induced another style of running (a strategy that is still generally dependent on singular experimentation). Most of shoeless lovers testing customary shoe belief systems (padding, steadiness, movement control) will in general concentrate dominatingly (as one would expect) on logical reports identified with the foot. As per research directed by Daniel E. Lieberman, Professor of Human Evolutionary Biology at Harvard University, â€Å"Habitually shod (sprinters wearing shoes) sprinters generally back foot strike, encouraged by the raised and padded impact point of the cutting edge running shoe† (Nature 2010). Lieberman’s research further demonstrates that â€Å"Rear-foot strikers (RFS) should over and again adapt to the effect transient of the vertical ground response power, an unexpected crash power of roughly 1. - multiple times body weight, inside the main 50ms (milliseconds) of position. † A â€Å"major factor† adding to the pervasiveness of back foot strikers in today’s running society is â€Å"the padded underside of most current running shoes, which is thickest beneath the impact point, situating the bottom of the foot in order to have around 5 degrees less dorsiflexion than does the underside of the shoe,† subsequently permitting a sprinter to †Å"comfortably† strike the impact point before impetus (Nature 2010). Though an important investigation, Lieberman’s research has offered capability to shoeless aficionados who, by no flaw of their own, seem to have made a couple of hurried speculations. Ken Saxton composes, â€Å"Running shoeless is more secure than running with tennis shoes. It’s simpler on the body† (The Running Barefoot). Regardless of whether â€Å"safety† were a worry, it appears to be impossible that shoeless running, what with the variety of surfaces (solid, ash, stone) we are presented to, would pass a wellbeing investigation. .u6d935a7bec3e9eb3426109317a3cb496 , .u6d935a7bec3e9eb3426109317a3cb496 .postImageUrl , .u6d935a7bec3e9eb3426109317a3cb496 .focused content zone { min-tallness: 80px; position: relative; } .u6d935a7bec3e9eb3426109317a3cb496 , .u6d935a7bec3e9eb3426109317a3cb496:hover , .u6d935a7bec3e9eb3426109317a3cb496:visited , .u6d935a7bec3e9eb3426109317a3cb496:active { border:0!important; } .u6d935a7bec3e9eb3426109317a3cb496 .clearfix:after { content: ; show: table; clear: both; } .u6d935a7bec3e9eb3426109317a3cb496 { show: square; progress: foundation shading 250ms; webkit-change: foundation shading 250ms; width: 100%; haziness: 1; change: mistiness 250ms; webkit-progress: darkness 250ms; foundation shading: #95A5A6; } .u6d935a7bec3e9eb3426109317a3cb496:active , .u6d935a7bec3e9eb3426109317a3cb496:hover { obscurity: 1; progress: murkiness 250ms; webkit-change: mistiness 250ms; foundation shading: #2C3E50; } .u6d935a7bec3e9eb3426109317a3cb496 .focused content zone { width: 100%; position: relative; } .u6d935a7bec3e9eb3426109317a3cb496 .ctaText { fringe base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: striking; edge: 0; cushioning: 0; text-enrichment: underline; } .u6d935a7bec3e9eb3426109317a3cb496 .postTitle { shading: #FFFFFF; text dimension: 16px; textual style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u6d935a7bec3e9eb3426109317a3cb496 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; outskirt: none; fringe sweep: 3px; box-shadow: none; text dimension: 14px; text style weight: intense; line-stature: 26px; moz-fringe range: 3px; text-adjust: focus; text-adornment: none; text-shadow: none; width: 80px; min-stature: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: outright; right: 0; top: 0; } .u6d935a7bec3e9eb3426109317a3cb496:hover .ctaButton { foundation shading: #34495E!important; } .u6d935a7bec3e9eb3426109317a3cb496 .focused content { show: table; tallness: 80px; cushioning left: 18px; top: 0; } .u6d935a7bec3e9eb3426109317a3cb496-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .u6d935a7bec3e9eb3426109317a3cb496:after { content: ; show: square; clear: both; } READ: Lenacpeo: The Years Together (A Fictional) EssayStill, gave that â€Å"running is commonly considered to have assumed no significant job in human evolution†Ã¢â‚¬it’s likely that the shoe business (in blend with shoeless promoters) will, for quite a while, keep on affecting prevalent sentiment more than concrete, solid examination (Nature 2004). In an August 2004 issue of Runner’s World magazine, Amby Burfoot cited England’s Bruce Tulloh: â€Å"The just explanation that more individuals don’t run shoeless is that they’re reluctant to be capricious. Burfoot includes, â€Å"Famous sprinters had gone shoele ss before us, obviously. In 1960 Ethiopia’s Abebe Bikila, won the first of his sequential gold decorations sans shoes in a world record 2:15:17. † Though Burfoot and Tulloh’s focuses are applicable, there is an overwhelming inclination that remaining parts, appended to their serious running awards. Amby Burfoot was himself a serious U. S. Long distance runner, whose top years came in the late 60’s and mid 70’s when he won the Boston Marathon (1957) and contended twice in the Olympic Marathon (1956, 1960). In like manner, when Bruce Tulloh and Abebe Bikila were breaking European records in the 50’s and 60’s; a more prominent number of sprinters were gunning for far lesser 5k and Marathon individual bests. Burfoot and other progressively famous high-bore, all around molded competitors are themselves exemptions to basic standards that administer negligible humans; And while serious competitors do assume an especially imperative job as represetatives for the game, their words (on occasion) are frequently excessively unfeeling for most of recreational joggers or trying age-bunch victors. Regardless of the â€Å"fad† that has risen in shoeless running; numerous specialists, mentors, and pioneers of contending shoe enterprises are not so much dazzled. â€Å"Most of my patients aren’t world-class runners,† says foot specialist Stephen M. Pribut, DPM (based out of Georgetown, Washington, D. C. ). â€Å"It wouldn’t bode well for them to hazard getting twigs and glass in their feet† (Burfoot 2004). Specialist Pribut, himself a sprinter who gives injury avoidance exhortation by means of his site (drpribut. om), isn’t persuaded moderate running is as completely invaluable as shoe organizations, and shoeless backers guarantee. â€Å"My objective is to take the necessary steps for my patients to run without pain,† he says. â€Å"If they have an ideal foot and shoeless running has been working for them, at that point OK, yet for by far most of sprinters out there, I wouldn’t suggest it† (Sprinkle 2004). Luckily, chi ef shoe organizations, for example, Asics, Brooks, and Nike (generally) have not so much come around to mass-creating total lines of moderate shoes. In any case, the moderate methodology keeps on impacting business system. When asked whether Brooks Sports (an innovator in elite shoes since 1914) would keep on supporting the moderate way to deal with running; â€Å"National Guru Manager† Justin Dempsey-Chiam answered, â€Å"Brooks has been making shoes that accom

Saturday, August 22, 2020

The Coca-Cola Company Financial Results Analysis Essay

The Coca-Cola Company Financial Results Analysis - Essay Example The first being deals volume development, basic changes, positive value/blend approximated at 3 percent and most significant procurement of the Great Plains Coca-Cola Bottling Company (â€Å"The Coca-Cola Company†, 2012). North American portion is a delicate market contemplating that the purchasers have become profoundly wellbeing cognizant attributable to the heightening instances of heftiness and other way of life ailments related with high sugar and calories diet and refreshments. This case can be defended that â€Å"still beverages† recorded a 7 percent volume gain in North America section while customary soft drinks volume was level as from the earlier year (Choi Ap, 2012). This implies most Americans have discovered another and better preference for less sweet refreshments, for example, Powerade sports beverages and Fuze teas. North America is a significant development portion for Coca Cola Company and this clarify the reasons why the organization has gotten incre asingly inventive to discover better proportion and options in contrast to purchasers who are wellbeing cognizant (â€Å"Emerging markets†, 2012). For example, Coca Cola Company concocted a smaller than normal jars focusing on buyers watching their eating routine. Coke Zero is another case of an activity by the organization to take advantage of the exceptionally wellbeing touchy north America fragment as the beverage stands apart to the best option in contrast to conventional soft drink brands gave by the organization. It is important that Coke Zero recorded a 9 percent volume gain in the North America portion. 2. The drivers of gainfulness Notable drivers for productivity during the second from last quarter were the worldwide volume gain in created and developing business sector. As per Ziobro (2012), the coca cola organization recorded volume blast in practically the entirety of its sections with noteworthy volume development in developing markets, for example, India and Th ailand. The organization recorded a worldwide volume addition of 4 percent in its second from last quarter earnings(Zacks Equity Research, 2012). Comparable attributes set apart by development in deals volume was clear in land working fragments thinking about that the created and the developing markets recorded a 2 percent and 7 percent development individually. Information from each land working portion were as per the following; Eurasia and Africa Group +11%, Europe Group +1, Latin America Group +5, North America Group +2, lastly Pacific Group +3 (â€Å"The Coca-Cola Company†, 2012). It is accepted that the solid volume development in various markets sections will assume a significant job in boosting coca cola organization income in future regardless of the developing rivalry from key contenders, for example, PepsiCo. 3. Profit per Share results Coca Cola Company revealed $0.50 Earnings Per Share (EPS) in its second from last quarter report while the Earnings Per Share (EPS ) of the past money related year was $0.48 which shows a development in EPS however the organization asserts that it met the expert desire of$0.51 (Zacks Equity Research, 2012). The tantamount EPS for the present second from last quarter was $0.51 implying that it missed the mark by $0.01. The expansion in EPS in the current budgetary year (second from last quarter) is inferable from increment

Friday, August 21, 2020

Listed companies are under increasing pressure from the media and Essay

Recorded organizations are feeling the squeeze from the media and government officials to act morally. As of late, c - Essay Example 7 Conclusion 10 References 11 Introduction In the cutting edge viewpoint, a director’s job is viewed as very huge while concentrating upon the achievement factors or main thrusts which can infer reasonable development for an organization. In the ongoing past, numerous events have uncovered the absence of moral concerns, and the errors continuing in the directors’ exhibitions of recorded organizations attributable to which the organizations have been seeing expanding pressure from the network including the media and even the legislators with connection to their moral duty and ‘green’ activities. It is in this setting Section 172 of the Companies Act 2006 will in general assume a significant job in coordinating the jobs and the obligations of the chiefs to save the achievement and the interests of the corporate being treated as two separate substances. Be that as it may, considering the common events of exploitative leads by chiefs as against the interests of the organization, it very well may be contended that specific alterations are required in the arrangements referenced under Section 172 of the Companies Act 2006. This paper targets contending based on this specific angle concerning scarcely any case laws. Moral obligations of A Director Under Section 172 Of The Companies Act 2006 The Companies Act 2006 is one of the significant enactments, which oversees the companies’ exercises inside the business outskirts of the UK. It is probably the longest enactment, which has been passed in the UK with countless segments by its name. The primary point of the law is to modernize alongside disentangle the predominant Companies Act in the UK. In addition, it has been seen that this law is additionally intended to arrange the obligations of the executives in the organizations. Moreover, this Act would likewise allow significantly better rights to investors of organizations and it would likewise be powerful in constraining the administrat ive weights conveyed by the organizations working in the UK1. One of the vital effects of the Companies Act 2006 is on the administrators of the UK organizations. The obligations of the chiefs of the organizations are arranged with the rise of this Act. It has been seen from the Section 172 of the Companies Act that the chiefs of the organizations need to value their obligations towards associations. The chiefs should work for the wellbeing of the organizations. The chiefs ought to need to perform remembering the moral contemplations. In such manner, the executive ought not acknowledge any sort of advantages from any of the outsiders. It is untrustworthy to the organization on the off chance that they perform exercises thusly. It has been obviously referenced in the Companies Act that the executives would not be permitted to take any sort of advantages from any of the outsiders as it might hurt associations. Besides, it has been seen from Section 172 of the Act that the executives o f associations must act in a manner that would said to be done in a decent confidence and to help the achievement identifying with the organization by considering the accomplishment of the interests of the individuals related with it [Aberdeen Railway Co v Blaikie Brothers]2. Furthermore, it is the obligation of the executives of associations to consider the drawn out results of his/her choices which are additionally morally significant. Besides, it has likewise been expected from Section 172 of the Act that the chiefs would likewise need to remember the government assistance or interests of the representatives of associations and do

Friday, June 12, 2020

Are essay writing services ethical

Are essay writing services ethical? In reality, this question is misleading on its face. When people say something is â€Å"ethical,† they generally mean that it morally correct or good. It is unlikely that most people, even educators, would argue that resources such as Cliff’s Notes or EBSCO are unethical even though some students may abuse them. Likewise, legitimate essay writing services deliver an honest and valuable service by providing students with model essays, term papers, research papers, theses and dissertations that they can use as useful guides in developing their own final masterpieces. Moreover, legitimate essay writing services will consistently emphasize that this is the purpose of the work product they provide and the concomitant need to cite the source. Like Cliff’s Notes, though, some people may misuse this work product in ways that are unethical by claiming the material as their own without proper attribution. Usage in this fashion is not only unethical, it is likely illegal in most jurisdictions and is grounds for disciplinary measures everywhere including expulsion.

Sunday, May 17, 2020

90s Hip Hop and Rap - 1320 Words

Rap and hip-hop first started to come together in the 1970 s, but didn t really materialize and become popular until the 1990 s. With a huge surge in popularity and growth in the 1990 s, it seemed that rap and hip-hop had started a cultural phenomenon that still has noticeable effects easily seen today in music and also in pop culture. A cultural phenomenon is an idea, trend, or movement that shapes and defines that time period. During the 1990 s, rap and hip-hop spread like wild fire across the nation, from the inner cities to the suburbs to anywhere where you can find a radio. Rap and hip-hop brought a different kind of lyrical rhythms and upbeat, energetic music that most people weren’t too familiar with. This cultural†¦show more content†¦This team was first team in the history of the NCAA to start five African American freshmen, and they created fashion styles and promoted rap and hip hop during the 90 s. The baggy shorts, the black socks, the swagger, the w ay they played the game said Berger describing some of the fashion styles that the Fab 5 created. These simple wardrobe changes made such a big impact that still-Show MoreRelatedHip Hop Culture And Culture1196 Words   |  5 PagesHip-Hop Culture and race have had a complicated relationship in the past two decades. It has been commonly referred to as â€Å"black music† and a reflection of black culture. However, recent studies done by the Mediamark Research Inc. showed that 60% of rap music buyers are white. With the emergence of white, Latino, Asian, and other rappers with diverse backgrounds on the Hip Hop scene it is important recognize the changing color of the genre and the stereotype it holds as â€Å"black music†. Black cultureRead MoreHip Of Hip Hop Music1128 Words   |  5 Pages Hip Hops Redemption Hip hop music is described as, â€Å"a subculture especially of inner-city youths who are typically devotees of rap music†. (Merriam.com) Hip hop music is one of the most listened to genres in history. Hip-hop music started in the mid 1970’s, but some say that it started much earlier. Many people today would argue that Hip Hop is disgraceful now a days, and that it has no positive message given. Me personally, I would agree since the days have changed overRead MoreHip Hop Music And Its Effect On People1130 Words   |  5 PagesHip hop music is described as, â€Å"a subculture especially of inner-city youths who are typically devotees of rap music†. (Merriam.com) Hip hop music is one of the most listened to genres in history. Hip hop music started in the mid 1900’s, but some say that it started much earlier. Many people today would argue that Hip Hop is disgraceful now a days, and that it has no positive message given. Me personally I would agree since th e days have changed. I could argue that music as a whole has changed andRead MoreThe Music Of Hip Hop Essay1373 Words   |  6 Pagesbirth of Hip Hop in the 70s, controversial topics have always been one the forefront of discussion. Media sources, like The Source, founded in 1988, have been a platform to broadcast the triumphs and disasters that face the hip hop community has faced. In addition to displaying media, they have made a platform where they also broadcast some of the letters that their audience wrote back about their content in a section titled â€Å"Letters.† With each decade since having its own set of issues, the 90s was aRead MorePunk And Hip Hop Music1084 Words   |  5 Pagestangent of the mainstream, it is a dynamic and fluid genre with many distinct songs. Don Letts, a mainstay in the London punk scene during the 70’s and 80’s, went as far to say that hip-hop was essentially â€Å"black† punk. While punk and hip-hop music are stylisti cally different, the fundamental tone of the two genres is the same. Even throughout the decades, hip-hop has sang the same issues as punk, including the plight of the lower class, police brutality, and gang violence. No matter how the economy changesRead MoreHip Hop Culture Essay1326 Words   |  6 PagesHip-Hop culture is often confused with the Hip-Hop genre. Hip-Hop as a culture is more than just the music, it is a way of life. Hip-Hop music as a genre has changed from being Rap to including Pop. Hip-Hop is an evolving culture, constantly changing as the older generation fades and the newer generation carries on the legacy along with incorporating its new style. The new generation of Hip-Hop or rather Hip-Hop today focuses more on Partying, music, and Swag rather than the original elements: DeejayingRead MoreAnalyzing Past And Present Hip Hop1590 Words   |  7 Pages Examining past and present Hip Hop Lyrics: How has the culture of Hip Hop changed overtime How has the Hip Hop culture changed overtime? In looking at the dynamic in which music has changed by its usage of language and various forms of dialect and productivity it is clear that Hip Hop is a lot different in today s modern society then in the 80 s and in the 90 s. In dissecting the lyrics of the Modern day lyrical rapper J.Cole and High End rapper Nas in order to understand the level of distinctionRead MoreHip Hop And Rap Music1505 Words   |  7 PagesSwiss Hip Hop and Rap According to Michael Dyson and Wikipedia, Hip hop music and Hip Hop culture formed during the 1970s when block parties became increasingly popular in New York City. The genre became home to and was developed by African American youth residing in the Bronx. Block parties involved DJs playing very percussive breaks of popular songs Then Rapping developed as the primary vocal style of the genre. Hip hop s early evolution occurred as sampling technology and drum-machines becameRead MoreThe Music Of The Hip Hop1673 Words   |  7 Pagesâ€Å"I said the hip hop, Hippie to the hippie, the hip, hip hop, and you don’t stop, a rock it to the bang, bang boogie, say you jump the boogie, to the rhythm of the boogie, the beat.† â€Å"Rapper’s Delight† is a song recorded in 1979 by American hip hop trio The Sugarhill Gang. It was the original 12-inch single was 15 minutes of incontestable urban-playboy bragging. â€Å"Rapper’s Delight† was not the first si ngle but, it is generally considered to be the song that made hip hop in the United States popularRead MoreThe Music Of The Hip Hop1550 Words   |  7 Pagesâ€Å"I said the hip hop, Hippie to the hippie, the hip, hip hop, and you don’t stop, a rock it to the bang, bang boogie, say you jump the boogie, to the rhythm of the boogie, the beat.† â€Å"Rapper’s Delight† is a song recorded in 1979 by American hip hop trio The Sugarhill Gang. It was the original 12-inch single was 15 minutes of undeniable urban-playboy bragging. While it was not the first single to feature rapping, it is generally considered to be the song that first popularized hip hop in the United

Wednesday, May 6, 2020

Starbucks Strategy - 1531 Words

Running head: STARBUCKS’ STRATEGY1 Dr. Shavers Assignment 1: Starbucks’s Strategy Modern Management Strayer University October 21, 2014 Submitted by: RUNNING HEAD: STARBUCKS’ STRATEGY2 Starbuck’s Coffee is a multi-billion dollar company. It was founded in 1971 in Seattle, Washington. It was a single store located in the Park Place Market area of Seattle. The idea started with three friends, Jerry Baldwin, Zev Siegel, and Gordon Bowker. They opened a small shop and began selling fresh-roasted, gourmet coffee beans and brewing and roasting accessories. The company’s total revenue for 2013 was $14.8 Billion Dollars. Today, they have more than 21,000 stores in 65 countries and is the premier roaster and retailer†¦show more content†¦Starbucks as earned this reputation through its actions in all phases of its business and live out the commitment through both its mission statement and values. Starbucks has business ethics program that is used to protect its Missions’ Culture. It is used to assist the partners to make ethical decision at their jobs. The decisions of the management and its choices for the company has a tremendous effect on employees, customers and the business. Starbucks has created an environment that is very rel axing to customers. It is a one of a kind coffee shop. There is no other coffee shop of this kind. Everything within the Starbuck’s environment is relaxing, calming and tension relieving. They make it the perfect comfort zone. One key management competency that Starbucks manager is like to have is Leadership Abilities. An individual must have great leadership skill in order to lead others. Leadership is the Process of social influence in which one person can enlist the aid and support of others in the accomplishment of a common task (Schreiner. 2011). There are very few people that can become leaders. It takes a very special individual to become aShow MoreRelatedStarbucks Marketing Strategy For Starbucks1429 Words   |  6 Pages MARKETING CA1 Dylan Nolan â€Æ' Contents Starbucks Marketing Strategy 2 Starbucks SWOT Analysis 4 Starbucks Macro-Environment Forces 5 Starbucks Target Market Segmentation 6 Starbucks Social and Digital Media 7 Bibliography 8 References 8 Table of Figures 8 DECLARATION 9 â€Æ' Starbucks Marketing Strategy 1) Please expand on the various marketing strategies that were implemented in Starbucks at this time and comment on whether you think these strategies worked, and why? ‘To inspire and nurture theRead MoreStarbucks strategy7015 Words   |  29 Pagesï » ¿ Introduction The first Starbucks store was set up in 1971 by three individuals who had a common liking for coffee and exotic teas- Jerry Baldwin, History teacher Zev Seigel and writer Gordon Bowker. The store was named Starbucks Coffee, Tea and Spice in the tourist’s Pikes Place Market in Seattle. However, later the name was changed to Starbucks Coffee Company. The logo was designed to be a two tailed mermaid encircled by the store’s name. The name was inspired from the coffee loving characterRead MoreStarbucks Marketing Strategies For Starbucks Essay2159 Words   |  9 PagesBeginning in 1971, Starbucks started as a roaster and dealer of whole bean and ground coffee along with tea and spice in Pike Place Market in Seattle. The company quickly grew and became what it is today. Currently, Starbucks serves millions of customers every day and has more than 24,000 stores in 70 countries (Starbucks Coffee Company, 2016). By now, Starbucks is a well-known company around the world. Beyond having a good core product, their marketing strategies are strong. As communication marketingRead MoreStarbucks Strategy2815 Words   |  12 PagesSTARBUCKS: AN INTERNATIONAL PRODUCT BRANDING ANALYSIS An internationally recognized brand with over 16,800 locations worldwide and is valued at $5.23 Billion as of 2005 (source: cafemakers.com/brand_recognition.html) Prepared by Florence L [Fashion Marketing Critic] LOVE COFFEE. Starbucks started its journey back in 1971, and has since grown to serve millions of sociable coffee-goers from around the world. With more than 16,800 locations across the globe as of 2009, Starbucks is still the dominantRead MoreStarbucks s Marketing Strategy For Starbucks860 Words   |  4 Pagesby telling the background of Starbucks as it is today. 30 years ago, Starbucks was a single store in Seattle s Pike Place Market selling premium roasted coffee. They decided to change their traditional customer experience in the 1980s. When the company s director of marketing, Howard Schultz, came back from Italy, he felt enchanted with the coffee house experience of Italy. Mr. Schultz wanted to duplicate this experience in his own coffee stores.   The new strategy consisted of selling their alreadyRead MoreStrategy Clock: Starbucks803 Words   |  4 PagesIn 1970s, the first Starbucks coffee shop opened. After 30s years developed, Starbucks Coffee Company become the leading retailer, roaster and brand of specialty coffee and owned more than 5000 coffee shops all over the world. Why Starbucks can work so successfully? I will analyze Starbucks and its strategies with the Strategy Clock . The Strategy Clock is based on the work of Bowman. It s a suitable way to analyze a company s competitive position in comparison to the offerings of competitorsRead MoreThe Marketing Strategy Of Starbucks2046 Words   |  9 Pages3.0 Marketing Strategy Starbucks is ensuring that its marketing strategy never goes too far outside it s culture. Composed of two key points. The first key point is Starbucks image. When an individual walks in to Starbucks, there is a friendly face to greet customers, color scheme is very cool and earthy, and same thing goes for smell too. Starbucks is ensuring that customers feel relaxed and comfortable in the coffee house. The second key point is the individual himeself/herself. AccordingRead MoreStarbucks Marketing Strategy980 Words   |  4 Pages1) CHINA: If there is one company that should have failed in China, it would be Starbucks. China has thousands of years of history drinking tea and a strong culture associated with it. No one could have guessed that Chinese would ever drink coffee instead of tea. 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Packets of Starbucks coffeeRead MoreStarbucks - Corporate Strategy4629 Words   |  19 PagesCorporate Strategy Table of Contents Question 1 3 1.1 Introduction 3 1.2 Howard Schultz s performance in the five tasks of strategic management 3 1.2.1 Developing a strategic vision 3 1.2.2 Setting the objectives as standards for measuring the company s performance and evolution 5 1.2.3 Crafting a strategy to achieve the desired outcomes 6 1.2.4 Implementing and executing the chosen strategy efficiently and effectively 6 1.2.5 Monitoring developments and initiating corrective adjustments

National Aboriginal Community Controlled Health Organisation

Question: Discuss about the National Aboriginal Community Controlled Health Organisation. Answer: Introduction: This unit is specially designed to aid the learners in identifying the several programs carried out by the Fred hallows foundations for preventing avoidable blindness in the developing countries. Learners of this unit will be benefitted as all the topics are briefly explained in this unit. History and background: Fred hollows foundation was founded by one of an eye surgeon of Australia named Fred Hollows on 3 September, 1992. This non-profit organization was formed with the aim of preventing avoidable blindness of people residing in developing countries of Australia, Asia, and Pacific. It carries out its operations in more than twenty nine developing countries (Wong, 2006). Basically the operating activities of this foundation are carried out by the local people and its profits are utilized for training diverse doctors and nurses. Apart from it, its profits are also utilized for providing latest technologies at affordable prices, with the aim of reducing the overall cost of eye health care in developing countries. Vision and objectives: The main objective of Fred hollows foundation is to put an end to an avoidable blindness and other eye disorders in indigenous Australia and other developing countries. One of the quotes written by Fred hollows Every eye is an eye describes the vision of this foundation. It actually means everybody whether they are rich or poor have a right to avail the better eye care facilities and so they should be treated equally. This foundation also aims at cutting down the cost of surgeries by making use of latest technologies and by providing proper training to doctors and nurses. Above all, it also aims at empowering poor communities in developing countries of Asia, Australia and pacific by providing medications and eye care education at affordable prices. Programs of Fred Hollows foundation: Fred hollows foundations have carried out diverse programs in about 29 countries of Asia, Africa and Australia. Programs in indigenous Australia: Foundation carries out diverse programs in Australia with the aim of providing high quality eye care services to indigenous Australia and Torres Strait islander communities (Moran, 2012). It is also continuously making efforts to remove the inequalities prevailing in health care services in Australia. It has also co-ordinated with its diverse partners and has taken diverse steps to provide treatment for cataract, diabetic retinopathy and trachoma at cheaper cost in Australia. Programs in Africa: Foundation do carries out diverse training programs in Africa with the aim of up surging the quality of eye care services. It has also taken efforts to improve the eye care services in Africa by making use of latest technologies. Programs in Asia: Fred hollows foundations have built intraocular lens factory in Asia, with the aim of reducing the overall cost of cataract surgeries. It has also carried out several programs, training, to up surge the quality of eye care services at village and district level (Tomyn et al. 2015) Memberships and donations at Fred Hollow Foundation: As it is said Together we can make a difference, Any organization can become a corporate partner for Fred hollow foundation by contributing services or by donating financial resources to the foundation. Some of the corporate partners of the foundation are HSBC, Agility Logistics, Black woods, Pwc and Spec savers. All the above partners are contributing in diverse ways to fulfill the objectives and the goals of the foundations. Apart from it, Individual donors can also contribute in the foundation activities by transferring amount in the bank account of foundation or by sending money order at the postal address of the foundation (Luu, 2009). Location and Contact details: Fred hollows foundation has its offices at diverse locations. Let us check out the contact details and addresses of Fred hollows foundation offices. Katherine Office: Katherine Training centre (Deet), 19, Second street Katherine NT, 0850 Australia. Phone no: +61889712193 Darwin office: Level 2, CASCOM MET, Building.NO. 13, Scaturchio St, Casuarina NT, 0810 Australia. Phone no: +61889201400 Brisbane Office: Suite 2A, 1st Floor, 85 Merthyr Road, New Farm QLD, 4005 Australia. Phone no: +617335877 United Kingdom Office: 12-15 Crawford Mews, York street, London, W1H 1LX, United Kingdom. Phone number: +4402072982340 Alice Springs Office: 4, Reg Harris Lane, 54 Todd Mall, Alice Springs NT, 0871 Australia. Phone number: +6188536448 Critical comments and personal reflection: Fred hollows foundation has contributed to humanity by empowering poor communities of developing countries through education and high quality eye care services. By interviewing one of the patients of hollow foundation named Rose, we were able to identify how foundation is changing the lives of people. Rose was suffering from cataract and so she was leading a life like a blind person. One day she visited Baragori hospital in south Kenya for treating her eyes. There she was operated by Dr. James Mania, who was trained by the Fred foundation. After surgery, Rose was able to see the world through its eyes (Hollows.org,,2016) This shows how a twenty minutes surgery changed the life of rose. There are millions of people in the world, who are able to avail high quality eye care services at affordable prices through Fred Hollows Foundations. Issues and challenges faced: As it is said No pain no gain in the same Fred hollows and DR. Ruit have to face several challenges in availing cataract lenses at affordable prices in Nepal. Both Dr. Fred hollows and Dr. Ruit have tried to convince the manufacturer companies of IOL lenses to cut down their prices but they have failed to do that. At last they took a decision to set the IOL factory in Kathmandu, with the aim of cutting off the cost of cataract surgery in Nepal and they were successful to manufacture the lenses at $5 in Nepal. Fred hollows have also need to face challenges in building up an eye lens factory in Eritrea (Africa). But as it is said Where there is a will, there is way and so after carrying out several promotional activities Fred hollows team was able to generate financial resources through donations and training programs for building lens factory in Africa (Hollows.org, 2016).Apart from it, though Fred hollows was suffering from cancer but he has contributed his services to the foundation till the last breath. Conclusion: Thus we can say that Fred Hollows foundation have not only provided visions to millions of people but have helped in eradicating inequalities in the health care services. Whether he is king or a poor, everybody is given the same treatment in this foundation. References Tomyn, A. J., Cummins R. A. Norrish, J. M. (2015). The subjective wellbeing of at-riskIndigenous and non-Indigenous Australian adolescents. Journal of Happiness Studies. 16(4),813-837 National Aboriginal Community Controlled Health Organisation (NACCHO) (2014). About us.Retrieved from: https://www.naccho.org.au/about-us/ Cass, A., Cunningham, J., Snelling, P., Wang, Z., Hoy, W. (2004). Exploring the pathways leading fromdisadvantage to end-stage renal disease for Indigenous Australians. Social science medicine, 58(4),767-785. doi:10.1016/S0277-9536(03)00243-0 Hollows.org. (2016). International eye health charity organisation - Fred Hollows. [online] Available at: https://www.hollows.org/au/what-we-do/where-we-work/australia/indigenous-australia [Accessed 3 Sep. 2016]. Hollows.org. (2016). Stories from people we've helped - Fred Hollows. [online] Available at: https://www.hollows.org/au/what-we-do/our-stories/simila-s-story [Accessed 3 Sep. 2016]. Luu, S. (2009). Fred HollowsBetter Vision for All. World J Surg, 33(8), pp.1568-1569. Moran, D. (2012). 20years of The Fred Hollows Foundation. Med J Aust, 197(4), pp.244-245. Wong, T. (2006). Fred Hollows Lecture: Hypertensive retinopathy a journey from fundoscopy to digital imaging. Clin Exp Ophthalmol, 34(5), pp.397-400.